In this video, I’m going to show you how to set up your Pinterest business account with my step-by-step walkthrough so that you can set up your business account for Pinterest correctly. Stay tuned!
Hi, I’m Sara Nguyen your online marketing strategist helping you grow your business using social media with ease.
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So let’s have a look at how to set up a Pinterest business account so you can unlock all the features that Pinterest offers for business to create your Pinterest business account.
Start by going to business Pinterest. if you already have a Pinterest account as a profile and you want to use it as a business page.
Click on convert now and this will enable you to log into your Pinterest account and convert it into a Pinterest business page.
You want to convert it to a Pinterest business page because this enables you to have access to the business features including the option to advertise and Pinterest analytics.
I’m going to assume that you don’t have a Pinterest account yet so go ahead and click on the join as a business button. Here Pinterest will take you to a page where you fill in these basic details your email address, password, and your business name.
Select the business type that fits the business that you’re in as well. As your website once you’ve filled in the details click on create account and then Pinterest will ask you to put in five topics to follow.
Now because this is a business account and we want to use this account strategically to grow our business instead of just following pages that you are personally interested in.
A tip here is to find topics that your audience is interested in. Let me tell you why Pinterest will then collect different pins from the Pinterest universe and show them to you in your Pinterest newsfeed.
Now it’s great to have stuff that you’re interested in however if you already have a feed of pins articles and content that your audience would love.
You can easily repin those pins straight from your newsfeed. So you want to be leveraging this as a way of aggregating content for your own audience.
So for me, my audience are small business owners, solopreneurs, coaches, consultants, and, creative professionals.
So instead of following topics that are specific just to what I’m interested in.
For example makeup, food, and drink and trouble. I would follow topics relating to my audience. So I would look entrepreneur quotes and entrepreneur related topics to follow and anything related to social media and social media marketing.
I would follow as well then Pinterest will begin to build the home feed for you.
Now you need to also make sure you check your email for the confirmation from Pinterest and this will confirm that the email address you’ve set up with Pinterest is correct.
So you want to open up the email from them if you haven’t received it make sure you check your spam inbox sometimes it gets stuck in there. Then click on the confirm your email button that appears within their email.
You’ll notice on your Pinterest home feed if you click on the button on the top right hand side of the search bar.
Here it will bring up a list of different categories with different topics on Pinterest, and if you click on these topics, it will bring up all these different pins relating to that area.
You’ve also got your home feed but you can reach from this section as well, and these are all the pins of profiles that you have followed.
If you click on the pin on the top right hand side here. This will open up your Pinterest profile all and from here you can begin to create some boards.
You can also edit your profile when you click on the edit profile button you’re able to fill in certain details that will appear on your personal page.
Your business name you can change the picture that appears as a little thumbnail on your Pinterest page. The size dimensions of this image is 165 pixels high by 165 pixels wide. You can also set your Pinterest username in the about you section.
You want to include a brief description that tells people what it is that you do. You can add your location and you can add your website as well.
Then you click Save and the changes will appear on your profile like it has online.
If you want to go back and change the profile image or change the text or the website you simply click on the little cog button on the right hand side here and click Edit settings.
This will enable you to go back into the profile section where you can then change these details.
Here if you scroll through this section as well you’re able to control the notifications that you receive by email from Pinterest and you can do this by reading through these settings and adjusting the buttons here and then clicking on save settings once you’ve done so.
There you have it a walkthrough of how to set up your Pinterest business account.
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Camera – Canon 80D
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Microphone Rode Smart Lav+
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About this video:
In this Pinterest Business Tutorial, Online Marketing Strategist Sara Nguyen answers the question: What is Pinterest? And how to use Pinterest for business.
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Pinterest Business Account Setup – Pinterest for business.
