In this Pinterest tutorial, I’m going to share some tips to help you get more followers on Pinterest so you can get more engagement through likes repin comments and impressions. Stay tuned!
Hi I’m Sara Nguyen your online marketing strategist helping you grow your business using social media with ease. If you’re new to this channel consider subscribing for all of the latest product reviews, social media marketing tips, and training.
At anytime during this video make sure you check out the description for links to all the resources mentioned in this video. Now that you know how to set up the Pinterest account your Pinterest boards and how to pin. It’s time to get working on growing your Pinterest followers.
Having lots of relevant Pinterest followers is a benefit to you because when you have more followers you increase the chance that people will see your pins and click on them and go to your website.
You want to avoid any services that offer paid Pinterest followers, while this adds the number of followers to your profile it doesn’t add any value because you’re not adding any real users so these followers who are actually BOTS don’t engage with your pins.
You want to add followers legitimately so you can reap the rewards of real comments and real traffic to your website.
Let’s talk about some strategies to help you get more Pinterest followers. Pin lots of content. The more you pin the more people will see your profile sharing content in the Pinterest newsfeed increasing your Pinterest presence. When people see your profile they can repin your content and they can follow you the other thing. To note when you pin lots of content is that Pinterest will recommend you to other people pinning similar content increasing your visibility on Pinterest.
The main idea behind this strategy is to focus on creating and sharing quality content that is worthy of being pinned quality content that is focused on helping your audience solve their problems. Different types of content you can share include infographics, images, articles, YouTube videos, a how-to tutorial, and podcasts. You want to create lots of quality content you want to pin readily and repin other people’s content regularly.
Use promoted pins when you’re just getting started with Pinterest one of the fastest legitimate ways of increasing the reach of your pins is to use Pinterest advertising by promoting your pins. You are able to put your pins in front of targeted people who may not have seen it. Otherwise, once you’ve promoted some pins you begin to see more followers and interaction on your pins. Think of it as a jumpstart to building your profile.
Pinterest advertising works even if you have a small budget. Like most social media advertising platforms, you have the option of paying per click for your advertising. So you only pay when people click or interact with your pin or paper engagements that means paying for when people repin or interact with your pin on Pinterest.
You can also set daily budgets to suit you and you can stop the ads whenever you want if the ads are not performing well. I recommend you run Pinterest advertising after you’ve set up all of your boards and pinned all of your own content at the very least you want to have a full profile before you start running any advertising.
You also want to make sure that your website is optimized properly for mobile devices due to the fact that most Pinterest users access Pinterest via a mobile device. So you don’t want to drive traffic to your website only to have it not appear or function properly on mobile. Creating a bad user experience and potentially wasting advertising dollars. Make sure you optimize your Pinterest boards and pins when you’re creating your boards and writing the description for your pins ensuring that you incorporate keywords is important. Google quickly indexes pages from websites with heavy traffic your pins could show up in the top search results. If your account is properly optimized you want to find keywords that your audience is searching for and create balls and content around that you can find these keywords using the Google Keyword Planner.
The Google Keyword planner will help you find the search volume for keywords. As well as giving you different keyword ideas as well. You should also check out what’s popular on Pinterest. This is a section provided directly by Pinterest that will give you some ideas on what topics to create your content based on, what is trending, and what is popular right now. You can find what’s popular by clicking on the three lines underneath the search bar and clicking on popular. This will then bring up the feed of all the different pins that are popular right now add Pinterest widgets to your website.
The objective of Pinterest is to get people from Pinterest to your website. It makes sense to add Pinterest widgets to your website by doing this you’re making it easy for people to share your content from your website to Pinterest. It’s kind of like a Pinterest circle of life add a Pinterest widget to your sidebar. If you have one and a Pinterest plug-in such as the Pinterest pin a button to make it easy for users to pin your content to their Pinterest boards.
Join collaborative boards a quick way to attract new followers and get your content shared is to contribute to a popular group board. Gribble’s are boards that allow multiple Pinterest users to pin their content to the boards when you join a group board and add value. Adding well-optimized pins the followers of the boards are likely to repin your content and become your followers as well group boards are also great places to start finding and establishing relationships with other board owners and contributors.
You can search for Pinterest group boards relating to your niche from the Pinterest search bar. I’ve searched social media group boards and from the results, I would click on boards here. I can see all of the different group boards, click on one and go through them to find one that’s relevant to me. Then I would message the board owner to be added to the board if I wanted to. Once I’ve been added to the board I’ll be able to pin my own pins to the board and interact with other contributors on the board as well.
So there you have it, my tips on how to get more followers on Pinterest. If you found this video useful give me a thumbs up and don’t forget to subscribe to my channel. If you’re looking for more ways to grow your business using social media, make sure you grab a copy of most social media checklist.
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———Equipment Used To Shoot This Video ——-
Camera – Canon 80D
Lens – Canon 18-55 Lens
Rode NT USB microphone
Microphone Rode Smart Lav+
Microphone adaptor – Rode SC3 3.5mm TRRS to TRS Adaptor
Rode extension cable:
Lighting – Halo Prismatic Ring light
Tripod – Manfrotto Compact Advance
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